[Infographic] Startup Metrics for Humans

When running a startup, there are many metrics to optimize. This can turn into dashboards full of numbers, charts, and other vanity metrics. In the end, you won’t get the answers you were looking for. What to tweak? When to scale? Where to invest? To do that, you’ll need to know the stage your startup is at. With these startup stages, you can align the metrics necessary for the business and focus on them. When deciding on the stage where you’re at, try to be honest.

So, while some of this may be obvious to many of you who live and breathe these metrics all day long, we compiled a list of the most common or confusing ones.


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