Mobile phones constitute the most common devices being used to access the internet these days. Mobile is the most convenient go to for people for their daily struggles. So, you can develop your business app and mobile website to take advantage of this scenario. However, merely having an app or a mobile website, does not guarantee success. To emerge as the winner by outshining others, you need to provide a practical mobile user experience design. Keeping the mobile users or your target users in mind and tracking their interaction with the design can help you shape the design and function of your mobile app. Here are the most essential design tricks that an iPhone app development company in Ireland uses for making your mobile UX shine.
Trick #1: Consider physical constraints of iPhones
With different models of iPhones coming in different shapes and sizes, the UI changes significantly, as is evident in the recently launched iPhone X. So, developers need to keep these differences in mind while designing the mobile app so that it adjusts to multiple screen sizes, thereby allowing easy navigation and readability.
Trick #2: Provide for quick and organised navigation
Users are looking for a user-friendly, easy to navigate interface that they can surf within a short duration of time. In fact, they expect that what they are looking for should be presented right in front of them. Imagine yourself as the visitor and how you would like the app to interact with you. Moreover, after looking at the analytics and getting an idea of what the users are mostly looking for, you can place those menus as the few options that are available to the user right at the start. Not only does having fewer opportunities take less screen space, but it also incorporates more room in the design for facilitating placement of other elements, perceiving the design quickly, and enhancing readability.
Trick #3: Maximize use of gestures and haptics
Unlike a desktop, in case of mobile users mainly interact with smartphones using the touch technology. Your mobile app interface design should consider this and make maximum use of gestures and haptics to perform specific actions. consist of not only makes the navigation process easy for the users but also delights them with the use of popular gestures such as tap and double tap, hold, drag and drop, press, scroll, swipe, pinch, flick, zoom in and zooms out. After all, mobile gestures are the new clicks.
Haptics, on the other hand, is constituted by the mechanic simulations of touch using vibration or motion from either the vibration of the phone lying in the pocket or a subtle ‘bump’ from a wearable. This haptics makes the interactions subtle and unobtrusive at the same time as while the user might know there’s a notification, other people will not.
Trick #4: Use animations
To bring a design to life, you need to add animations for engaging users. Though you should avoid parallax and hover effects that make the design slower, animated elements help to improve interaction with the design. Animations can be used for various purposes such as navigation and transitions, visual feedback, and system status. Using animations can help you move between different types of content, establish a visual hierarchy between elements, and show a change of state. These animations can also acknowledge and help visualise the result of specific actions. The current status of the system such as loading, refreshing, and for notifications.
Trick #5: Make it interactive
The interactive mobile design is attractive for the users. By incorporating AI and chatbots, you can create a conversational UI without the need of any workforce to be on standby for live chat sessions 24 hours a day. Providing a personal touch in these conversations just like day-to-day conversations by writing as one speaks. Keep yourself in the place of the user and imagine what response you will expect in a particular situation. Instant interactions and messaging features should be used. Integrating a voice interface to the app design will work as an icing on the cake.
Trick #6: Use interactive onboarding forms
While the sign-up form needs to include minimum fields such as name, email, and password, the user’s experience of onboarding the app should be interactive enough to help them learn how to make the most of the features. This aids in the transition of customers to loyal users as well. The onboarding tutorial should ideally be kept short, and FAQs or help section should be included to help users when in trouble. Bulky, complicated forms can completely turn off the users. The form design should include easy filling in boxes and ditching any autocomplete functions to decrease the chances of mistyped email addresses. A social login form can simplify the process even more.
Trick #7: Choose colors wisely
Colors not only add life to your app or website, but also determine the tone, mood, and message that is conveyed, thus playing a vital role in designing and planning. Based on your industry and theme, you need to choose appropriate colors. For example, red color in food brands has been found to be the most effective. When used in combination with other suitable colours, it intensifies the message of the brand. You need to take some time and research which colors fulfill your goal and add to the design of your app.
Trick #8: Make maximum use of user feedback and data
You can measure not only your success but also gain relevant information needed for making improvements in your current strategy using data analysis and feedbacks. Thus, you can change, revise, or add what is required based on this information.
Mobile user experience is the most important thing you need to keep in mind when designing an app or website as it directly influences the traffic and conversion. As mobile user needs continue to change with time, the app design needs to be modified accordingly to bring better traffic and popularity. A user-friendly and modern-technology adaptable interface can make users engage with the app over and over again as it provides them immersive UX.